Creative Producer
What I do
Creative Direction
I provide Creative and Strategic Direction for projects ranging from conferences in the Persian Gulf, to Holiday Shopping Extravaganza's for Microsoft to accountant training. The common link is an engaging story or treatment that involves the viewer or participant.
Experience Design
A large part of my skill set is combining several disciplines such as; print, web, environmental and film/video to create and experience that is greater than the sum of the parts.
Content Production
A LOT of experience in production ranging from music videos for the Wu Tang Clan and David Bowie to commercials with Tony Bennett to stage shows for Ford cars and trucks have given me the skills to create compelling content whatever the medium.

“Dan is one of those people who can figure out how to produce anything; the written word, a website, an event for 3000, a digital experience. I've watched him successfully juggle enormous RFPs while directing a live show and producing/writing half a dozen films. All with a smile. And he's funny as hell. ”
— Julie Weinman, Director of Operations

“Daniel is a rare talent who can balance the demands of delivering great creative work in the real world of tight budgets, demanding clients and compromised schedules. He does this professionally and with a manner of humour that keeps him and the teams around him upbeat and committed.
— Rob Bullen, CFO
Ford: Creative Producer
So what are you then?

Excellent question, glad you asked. The short answer is that I'm a mutt, a hybrid, with insatiable curiosity. My area of expertise is integrating a range of media (print, evironmental, film, digital) to create an experience and tell a story . I've created content across most every form of media around (except pottery, I'm hopeless at that) which gives me a great perspective on how to knit a story together using various tools. In my spare time I tinker with making physical objects "talk' to the outside world using Arduino, Processing and a some nifty shell scripts. I'm also irrationally fond of Polaroid cameras and obsolete film formats. My best (albeit obscure) celebrity story was sharing a cab with Quentin Crisp.
Skills Score (or how I see myself)
- Leading Creative Teams
- Content Creation
- Strategic Planning
- Overseeing Production
- Faffing About on the internet

















